Balancing Structure With Stakeholder Needs

Presentation Abstract

Content professionals know that structured content creates consistency, helps with SEO, minimizes rework, and reduces cost of translation. But, we can’t expect stakeholders to use or even understand XML content standards. Megan will talk about finding a balance between precisely structured content and a positive stakeholder experience.

Meet the Presenter

As Sr. Manager Content Strategy for Amazon Web Services, Megan Gilhooly drives the creation, quality, and prioritization of content produced by the Solutions Architecture team. Formerly, she was Sr. Manager Content Management for Amazon Seller Support, leading the editorial and publishing team for content assisting sellers on all global Amazon sites. Prior to Amazon, Megan was Director of Information Experience at Ping Identity and, before that, Director of Technical Communications at INVIDI Technologies. Throughout her career, Megan has served as employee and consultant to various software companies, building technical & marketing communications products and processes. As a former online retail business owner and Certified Scrum Master, Megan brings a unique perspective to managing information development and communication teams. She has a BA in Speech Communication, an MS in Journalism, an MS in Strategic Management, and a Masters Certificate in Technical Communication.

⇐ Return to Agenda

We use cookies to monitor the traffic on this web site in order to provide the best experience possible. By continuing to use this site you are consenting to this practice. | Close